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How to Use Linkedin to Sell More Books
17/07/2014 13:43The book I read to research this post was How to Use Linkedin to Sell More Books which is quite a good book which I bought on kindle. Actually I think this book was a free download. This book focuses on a very narrow field namely selling books on Linkedin and there is very little telling you how to actually use the site. If you want to learn how to use the site I recommend Linkedin For Dummies. This book which is very short just tells you how to make new contacts on the site. Mostly via contacting someone who knows the person or joining a group the person is a member of. There is also a little on how to do searches in Linkedin via the search box at the bottom of the page. There is a little on marketing books and e-books in general. If you are lucky enough to get a publishing contract publishing houses in general do little or no marketing especially for new up and coming authors. I think this is more of an inspiration piece for budding authors than a how to manual. I'd recommend this if it is free but I think even if it is for sale for 99 p there are better books available for the same money. The authors haven't put much effort into it. I also think there are too many books available on selling e-books & I have read lots and found little new here.
Typepad
17/07/2014 06:50The book I read to research this post was Typepad For Dummies by Melanie Nelson et al which is a very good book which I read at https://safaribooksonline.com. Typepad came about as a blogging engine developed for someone's blog which they realised there was demand for and formed a company called Six Apart. The company name is because the couple had their birthdays 6 days apart but anyway it has become a popular blogging service that can be either hosted or self hosted by a company like Go Daddy for which there is a version called Movable Type which is similar in terms of features and the software itself is free. Typepad is particularly good in that it is configurable especially in the Movable Type version and as in a lot of blogging programs is composed of modules. In the Typepad version you can configure it in HTML. In the other version there are other programming languages like Python you can use. This book is a little bit out of date being written in 2010 but does include the substantial upgrade to Typepad in 2009. The biggest upgrade of features to date. There is a basic free option where you get a single blog with 3 GB of space and various paid options which also let you have a customized URL among other things. This is a very good and interesting book I enjoyed reading. In the basic version you are stuck with one theme called Chroma. I think Typepad is better suited to business blogs than personal blogs but it does have various social media modules so you can integrate it with the various sites. In particular there is a friendfeed module which even informs followers of your activity on Amazon. You can do podcasts although due to the increased space involved will probably need a paid membership. I must admit I'd probably have no need to use Typepad but I do find books about the different platforms quite interesting.
How to Make A Killer Linkedin Profile
17/07/2014 02:52The book I read to research this post was Linkedin Gold: How To Make A Killer Linkedin Profile by Lance Willis which is an excellent book which I bought from kindle. This book is quite short and concise but makes interesting reading and I think is essential reading for anyone interested in getting another job. The book covers a lot more than just creating a Linkedin and covers a whole plethora of useful websites along with their being sections on Twitter and Facebook. If you do a search in a search engine for yourself your Linkedin profile is likely to be highly placed and is important you get it right. You should aim to get at least 500 contacts on Linkedin as then it will display it as 500+ and don't pick people at random but rather give yourself about 4 months to reach it and pick in the same industry who can help you. You should have a professionally done photo, many trade shows have photograpers who will take a photo and post it online for you for a fee. Your profile should look intelligent and include things like a mission statement and where you want to be in 5 years. You should keep abreast of developments in your industry and mention this in your profile. Your current job should offer opportunities to train if not you definitely need to change jobs. More people use Facebook to search for a job than Linkedin which isn't surprising considering the former's popularity. You shouldn't be afraid of asking for recommendations but avoid spamming people. The job seeker subscription on Linkedin is worth getting and allows you to add contacts on the site. I thoroughly enjoyed this book and can tell he really knows what he is on about. It isn't a how to guide to using Linkedin for that he suggests get Linkedin For Dummies but is informative all the same. Finally bear in mind your shouldn't post anything on the web you wouldn't want an employer to read and you should always maintain professional standards.
Coming Up - Suede
14/07/2014 07:11I am reviewing the album Coming Up by Suede which is their most successful album both commercially and critically and an excellent album. It featured 5 top ten hits including Trash which made number 3 in Britain and was there joint biggest hit. They were an indie band from London who won the Mercury Prize for their debut album and it was also the biggest selling debut by an artist in 10 years. They are probably more of an albums band than a singles band. Fans had high hopes for the follow up to Coming Up which though turned out to be a disappointment and the band split up soon afterwards reforming for some concerts in 2010. Brett Anderson the lead singer did do some solo albums. Brett had a relationship with Justine Frischman who later had a relationship with Damon Albarn of Blur and would later join all girl group Elastica. My favourite track on this album is probably The Beautiful Ones which iis quite haunting and widely regarded as their best song ever. Suede did later on have problems with drugs but for a while were one of the most promising indie and britpop bands.
Amazon Web Services Part A
10/07/2014 13:39This is the 1st installment in my blog post series on Amazon Web Services based on what I learn on the video training course by Infinite Skills on this cloud computing service. Cloud computing is at a stage electricity was at over a hundred years when factories needed to run their own generators to provide power to machinery. This machinery was very expensive and anything but cost effective with any repairs having to be done by specialists who were also expensive. Nowadays we have electricity boards that provide almost infinite power at low cost and we don't have the hassle of repairing generators. In the same way cloud computing offers huge computing power at low cost and in many instances does away with having to build servers and buy associated software. AWS is the biggest cloud provider in the world and is years ahead of its closest rivals. There is even a free tier with any of Amazon's services letting you try before you buy and you are only charged for what you use with things like storage used being averaged out for the whole month allowing for surges in demand. Generally you limit how much you use EC2 or elastic compute cloud which is the most expensive and typically 70% of your bill. Generally Amazon automate what services they provide you in a way that minimizes your bill. There are over 30 services provided by AWS with lots of new ones coming out all the time. Amazon gets a good deal on the hardware they buy for their server farms and do their best to pass these savings on to their clients. They call their server farms availability zones or AZ's and they have them in different geographic zones with the default one you use being in Virginia, USA and a company will typically use at least 2 of these AZ's in case one goes down. Amazon do have very tight security at these locations and operates redundancy which means everything is backed up to several servers so if one goes down there is no outage. EC2 is a virtual server with you needing to provide your own operating system and software. They charge for EC2 hourly. Simple storage service or S3 is your main storage and is used where something needs to be written once and read multiple times. You could run everything with in EC2 but it would relatively be very expensive. You are generally better off letting Amazon sort what services you have to use and charge you accordingly. Some companies even write their own applications to do a similar job to the services with in AWS although you need a very good reason if you do that.
Microsoft Visio 2013 Part J
10/07/2014 00:15This is the 10th and last installment in my blog post series on Microsoft Visio 2013 based on what I learn on the video training course by VTC on this software. First we are starting off with publishing from Visio to a web page. You have the work open on your desktop and choose file/ export and choose change file type. You choose the web page option which converts it to HTML. You name the file and click publish. It can then be imported into web design software. You can also save a file as a PDF or a XPS files and there are various software viewers free on the internet for these. You go into file/ export/ pdf or xps and then choose whether you want pdf or xps and there are various options. If you go into review/ new comment you can make comments on a drawing, useful if there are co workers working on the same project. You can also add information to a drawing by using review/ ink which lets you add stuff freehand. This information comes up like a tool tip. You can also click the shape choose pen/ then type of pen ie ballpoint pen. This lets you add information freehand either with the mouse or a dedicated tablet and pen. It can be converted to text or a shape. Using a mouse to enter text is a bit unreliable. If you convert it to a shape which is also under the pens tab it is treated with in the program as a shape and you can apply quick styles or comments to it. To co author with in Visio you need either Skydrive or Sharepoint Server. Several of you can work on the same drawing at the same time but you give co workers permissions to only change what is necessary and protect the rest. There changes come up as updates on their co workers screens. The permissions are normally set by the administrators and the file they work on will often also be a template to protect certain aspects of it in addition. To search for a particular shape you click on the search tab and enter a word in the search box. Various stencils meeting that criteria appear and also their stencil family tab for each stencil displayed will appear. You can click on a particular stencil family or group to be taken there. You can drag a stencil shape to favorites which is empty by default or right or left click the shape bringing up the various menu commands. You can use the save as command to take a stencil shape and customize it and save it in a different folder. It's worth noting Microsoft have various templates which have a vsd extension and stencils which have a vss extension on their website that are often free and quite specialized that you can add to Visio and if you have an earlier version they are frequently compatible with that too.
Microsoft Visio 2013 Part I
09/07/2014 20:30This is the 9th installment in my blog post series on Microsoft Visio 2013 which is based on what I learn on the video training course by VTC on this software. The types of stencils or shapes you put on your workspace often have options specific to them. When you right click the shape these are among the commands that come up. Find and Replace is under home/ editing and you will usually enter the text to find and whether or not to replace each instance before moving on the next instance. If you left click a diagram you can go into process/ diagram validation. There are various options to check a diagram and you either repair it and then re check it to make a warning go away or click ignore this issue. You can turn several shapes in a diagram showing several processes which might be in something like manufacture. You select the shapes and click process/ subprocess/ create from selection. The other processes shown will normally be relegated to subprocesses or a single process. You can use subprocess shapes but that is optional. In the file tab is the print dialog box. A dotted line diagram compares the workspace to the print paper. This is shown in page set up with the other various options. There is an edit header and footer option that can put it on either every page or alternate pages. You go into that dialog box and just delete the text to remove a header or footer or both. File/ info has the options for deleting personal information or metadata from a drawing. This might be information like the author's name and address of work. The various information is displayed on the right and you can click on a field and edit it or select the remove personal information where you just select the options. If you use a template it prevents the initial drawing being modified which can happen if the person clicks save rather than save as. If you go into file/ save as in save as type choose visio template and then to get it displayed in the templates folder you have to go into new/ options in file and select the various options to say what is locked in the template and name it. The next installment in this series will be the end and I'll try and do that later tonight.
Windows Azure
09/07/2014 17:04The book I read to research this post was Introducing Windows Azure For IT Professionals Technical Overview by Mitch Tulloch which is a very good book which I downloaded for free from kindle. There is a version in book form of this and Microsoft Press have released it free on kindle so people who are likely to implement Azure have a way of getting up to speed without having to shell out loads of money. There have apparently been 750 thousand downloads and of course there are lots of more specialist books about Azure by Microsoft Press that people can but. It is an online database that is a cloud computing offering and strictly speaking the software is run on the online server and you are not given a disc to run on a local machine so it isn't classed as a hybrid cloud. It works with Windows 2012 R2 & other software such as Sharepoint. Microsoft are constantly bringing out add ons for this online service such as Biz Talk and also it does all work with some versions of Linux. A lot of people use the Visual Studio Online Cloud Service with Azure as it lets them write their own addons and customize it. A lot of people use Hadoop with the database and I think that also works with the Amazon Web databases. There are 8 regional data centers around the world and in Europe they are based at Dublin & Amsterdam. This book is a decent length and goes into using Azure in quite a lot of detail. When using the cloud service your first 5 GB is free but you are also charged on things like the number of instances running. For a company it is quite competitive when you consider the cost of having an onsite server and things like software to. I thoroughly enjoyed reading this book although in places it was a little tricky to understand but I definitely recommend downloading it on kindle and Microsoft are releasing free e-books about a lot of their products which I will be reviewing and would recommend.
Visual Social Marketing
09/07/2014 00:52The book I read to research this post was Visual Social Marketing For Dummies by Krista Neher which is a very good book which I read at https://safaribooksonline.com. This book is about marketing your business through visual mediums like photographs, videos and presentations. Slideshare is the biggest social network devoted to presentations which most people do in Microsoft Powerpoint. Video is mostly shown through sites like Vimeo & YouTube although you can use mainstream sites like Facebook. There is a site called Instashare that lets you put on it up to 15 seconds of video. Of course many of these sites have pro packages you pay for and get additional features. There is also Pinterest where you get a tiny program which is a virtual pin that goes into your browser and when you see something you like you click it and it is embedded into your page on Pinterest. There are social bookmarking sites that work in a similar and it is worth bearing in mind a lot of what you see on the internet is copyright and you should embed it rather than copy it which infringes the copyright. This book is quite interesting but didn't have that much knowledge I didn't already know although I have read lots of similar books. I think most people would find it interesting. A lot of marketing is done with smartphones and there are apps like Vine for video editing & Photoshop Express for photo editing to help with this. Even laptops are a bit cumbersome so most people use a phone or tablet for this purpose. There is also sites like Google + and Twitter that are mainstream social media sites but have a very receptive audience for photos in particular. I did enjoy reading this book and I think it gives you the nuts and bolts for promoting your business. There is also in the Part of Tens lists of 10 types of photos and 10 types of video you can use for promoting your business. It would work equally well with promoting something like your charity or even song.
Microsoft Visio 2013 Part H
08/07/2014 21:34This is the 8th installment in my blog post series on Microsoft Visio 2013 based on what I learn on the video training course by VTC about that software. In this post I am going to continue my look at containers. These are similar to groups in that both turn objects into a single item at a particular level. If you click on a container with objects inside it the format tab appears which is context sensitive. If you click format/ select container it selects the container and everything in it. You can drag objects out of a container which then become separate unlike groups. You can click format/ disband container which gets rid of the container but leaves the contents intact. There are also on the format ribbon various options for changing the heading. You can drag shapes into a container which then automatically become part of it unlike groups. You can select the container or its contents and apply quick styles to them. When you lock a container which is on the format ribbon you can't disband it or drag shapes out of it but can delete it with the delete key.
You can apply a callout to a picture with the command insert/ callout. That is the best way as you can apply the callout to the picture it is attached to. There are other methods but they don't apply it to the picture it's attached to and you have to be carefull if you move it around. A callout is like a thought cloud or speech box which are both types of callout. There are other types too. Basically it's a kind of text box. A hyperlink links text to information which can be a URL or other type of information. You can link a diagram or text including a local file with a hyperlink. The hyperlink command is insert/ hyperlink. You usually click browse in the dialog box to add the location automatically. You can enter a description which appears as a tool tip when someone's mouse hovers over it. To delete a hyperlink go into the dialog box and select the hyperlink address and click delete and then ok. If you connect the subaddress to the hyperlink with the browse button specifically for that it lets you attach a part of the page or document to it. You can attach it to a drawing but must name it and put the exact name in the subaddress box. There is also a zoom feature and you will choose the width feature that only zooms to the width of that page. By using control+click you can bring up multiple hyperlinks where they are set up for a single bit of text. You then choose one from the pop up menu. To set up multiple hyperlinks merely use the add key and enter the hyperlinks into the box in the dialog box.